Designed to reflect the journal’s technology-forward, modern, and international positioning, these guidelines ensure that all submitted manuscripts meet rigorous academic standards while aligning with Emerging Tourism Review (ETR)’s focus on digital, physical, and supply-chain ecosystems.

1. General Requirements

• Language: Manuscripts must be written in clear, professional, and academic English, using either Standard American or British English consistently throughout the manuscript.

• Word Count: Manuscripts should contain between 3,500 and 6,000 words, including the abstract, references, tables, figures, and appendices.

• Document Format: Manuscripts must be submitted in Microsoft Word format (.doc or .docx).

• Formatting: Manuscripts should use Times New Roman, 12-point font, with 1.5-line spacing and standard margins of 2.54 cm (1 inch) on all sides.

• Anonymity: To facilitate the double-blind peer review process, the main manuscript file must not contain any information that could identify the authors. Author names, affiliations, acknowledgments, and other identifying information must be provided on a separate Title Page.

2. Manuscript Structure

Authors are expected to follow a structured format that clearly demonstrates the academic contribution, operational relevance, and technological applicability of their research.

• Title: The title should be concise, informative, and reflective of the core theme of the study, including its physical, digital, supply-chain, or socio-cultural dimensions where relevant. The title should not exceed 15 words.

• Structured Abstract: The abstract should not exceed 250 words and must be organized into the following sections: Purpose, Methodology, Findings, and Originality/Value.

• Keywords: Provide 4–6 keywords, separated by semicolons.

• Introduction: Clearly establish the research context, identify the research gap, explain the specific connectivity or tourism issue being addressed, and state the study’s objectives.

• Literature Review: Establish the theoretical and conceptual foundation of the study using relevant and current international literature, established theoretical frameworks, and recent technological or infrastructural developments.

• Method: Provide a detailed description of the research design, data sources, sampling procedures, data collection methods, and analytical techniques, as applicable. Studies involving big data, artificial intelligence, digital footprints, or other digital data must explicitly explain how data privacy, security, informed consent, and algorithmic ethics were addressed.

• Results/Findings: Present the research results clearly and logically, using appropriate tables, figures, or other forms of data visualization where necessary. For studies addressing tourism supply chains, infrastructure, or operational systems, evidence of operational feasibility is strongly encouraged.

• Discussion: Interpret the findings in relation to the research questions, theoretical frameworks, and relevant international literature. The discussion should also demonstrate the practical relevance of the findings to tourism and related industries. At minimum, the section must include the following two subsections:

  • Theoretical Implications
  • Managerial/Operational Implications

• Conclusion: Summarize the study’s key findings and contributions, acknowledge its limitations, and identify directions for future research.

3. Data Visualization and Aesthetics

In keeping with ETR’s modern and minimalist visual identity, authors are encouraged to follow the guidelines below when preparing figures, charts, diagrams, and tables.

• Clarity over Clutter: Visual materials should prioritize clarity, readability, and effective communication. Avoid unnecessarily complex three-dimensional charts, excessive decorative elements, and heavy gridlines. Flat and clean design principles are preferred.

• Color Palette: Graphs and charts should use restrained, professional color palettes. Muted tones, such as soft greens, greys, warm beiges, and other neutral shades, are preferred over harsh or highly saturated colors.

• Resolution: Figures, diagrams, flowcharts, network maps, supply-chain models, and digital interface mockups must be provided in high resolution, with a minimum resolution of 300 dpi where applicable.

• Consistency: Fonts, labels, symbols, colors, and formatting should be used consistently across all visual materials. Every figure and table must be appropriately numbered, titled, and referenced in the main text.

4. Referencing Style: APA 7th Edition

ETR strictly follows the American Psychological Association (APA) 7th Edition referencing style. Authors are strongly encouraged to use reference management software, such as Mendeley or Zotero, to ensure accuracy and consistency.

• In-text Citations: Use the author–date format, such as (Author, Year). For direct quotations, include the relevant page number, such as (Author, Year, p. X).

• Reference List: All sources cited in the manuscript must appear in the reference list, and all references listed must be cited in the manuscript.

• Examples:

Journal Article:
Buhalis, D., & Leung, D. (2018). Smart hospitality—Interconnectivity and interoperability towards an ecosystem. International Journal of Hospitality Management, 71, 41–50. https://doi.org/xxxxxx

Corporate/Technology Report:
World Economic Forum. (2025). Digital transformation in aviation and travel. URL

5. Originality and Plagiarism Policy

• Originality: Manuscripts submitted to ETR must be original and must not have been published previously or be under consideration for publication by another journal.

• Similarity Index: All submissions are subject to plagiarism and similarity screening using appropriate detection tools, such as Turnitin or iThenticate. The maximum allowable similarity index is 15%. Authors are responsible for ensuring that their manuscripts are appropriately paraphrased and that all sources are properly acknowledged.

• Research Integrity: Any evidence of plagiarism, substantial self-plagiarism, data fabrication, data falsification, or other forms of academic misconduct may result in immediate desk rejection and may be subject to further investigation in accordance with the journal’s publication ethics policies.

• Multiple Submission: Authors must not submit the same manuscript simultaneously to more than one journal. Submission to ETR constitutes confirmation that the manuscript is not under consideration elsewhere.